UNIVERSITY OF OREGON WOMEN'S BASKETBALL

The Ask: Change the fact that the Oregon women's basketball team, the top-ranked team in the Pac-12, has the 47th largest crowd among Division I women's basketball teams. 

The Work: Organized and budgeted two commercial spots that aired on ESPN, ESPN2, FS1 and PAC-12 Networks. As the project manager for this team I was able to be involved every step of the way, This allowed me to learn from each specialty, flex my organizational skills, and strategically problem solve.

The Results: This campaign garnered thousands of impressions and resulted in a 300% increase of attendance at women's games in Matthew Knight Arena. 

 

T.V

If you need a stunt double, I am the person cutting lettuce in "Miss Triple Double."

Social

OUTSIDE

 

Agency: Allen Hall Advertising

Account Manager: Jake Wilmink

Project Manager: Madison Hamilton

Strategists: Hannah Lewman, Casey Hickman, Terrence Lewis, & Amar Mann

Media Planners: Jordan Bremer & Leah Kennon

Writer: James Vos

Art Director: Stacy Yurishcheva

Producer: Tyler Robinson, Sean Haney, & Scotty Williams